Olive Fruit Extract
Olive fruit and its tasty culinary oil are at the core of the highly respected Mediterranean diet. Medical journals abound with discussions of the overall wellness properties of these tangy fruits and their precious oil. The use of olive oil — especially a high quality, extra virgin variety — is known as one of the best ways to support healthy antioxidant function and a healthy cardiovascular system for a long, healthy life.
One special compound in particular has been identified for its unique and notable health effects. This extraordinary phytonutrient is called hydroxytyrosol/tyrosol and research has shown it to be one of the most powerful naturally occurring antioxidants ever tested. Olives are the only known source of this rare, health-protective compound, which has the unique ability to cross what is called the Blood Brain Barrier. This means hydroxytyrosol is exceptionally bioavailable to not just our heart, but also to our brain as well.
Our certified organic olive oil & fruits come from an ancient olive tree orchard in the Mediterranean region with a 2,000+year tradition of growing these precious gems. Using our SuperPure® processing, we concentrate our olive fruits to optimize their hydroxytyrosol content. In Europe, which is a hotbed of research on olive's health benefits, the European Food Safety Authority (their equivalent to our FDA) has formally approved heart health claims for an olive product only if it contains 5 mg or more of hydroxytyrosol per serving. All of our certified organic SuperPure® Olive fruit extracts and their products fully meet this standard and have an abundance of the all-important hydroxytyrosol.